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Genesys was founded by Dr. Suthep Madarasmi in 1995. He is currently the managing director of the company. Dr. Suthep holds a Ph.D. degree from the University of Minnesota and bachelor’s and master’s degrees from Michigan State University, USA, all in the field of computer science. His areas of expertise include software engineering, database systems, and artificial intelligence. He is currently Associate Professor and Department Head of the Computer Engineering Department, King Mongkut's University of Technology Thonburi.  Among the technical staff at Genesys are 4 employees holding masters degrees and the remaining 9 holding bachelors degrees, all in computer science or engineering.


To ensure a quality software product, Genesys strictly adheres to software engineering principles for each software development process whether it be requirements analysis, design, development, testing, implementation, or project management. We place a strong emphasis on quality assurance by exercising stringent testing and review procedures for each of our software and work products.  Our customers can, therefore, count on a quality, well-designed, user-friendly product done right and delivered in due time.



We have a professional team that has developed a variety of custom applications for each of our client’s exact needs. See the Site References sections below for a list of our successfully developed projects over the past 15 years. The applications we have developed may be broadly categorized into the following classes:

  1. Manufacturing Enterprise Resource Planning (ERP) software that has been used in auto-parts, metal parts, cosmetic, food, and garment manufacturing.  Functions include sales, POS, retail consignment, purchase, MRP, inventory management with barcode, subcontract production management, factory production management, production planning & scheduling, production process flow/WIP management, finance & accounts, asset management, automatic costing, human resource management, payroll, documents management, and logistics management.

  2. Trading System – can be considered a subset of the manufacturing ERP system with modules including inventory, purchasing, sales, retail, and finance. 

  3.  Insurance Broker Information System – quotation, orders, policy, invoicing, A/P, A/R, renewals, claims, and many reports for all types of insurance policies.

  4. Hotel and Restaurant Management System – room & rates setup by season, reservations & confirmation, check-in, charges, rentals, invoicing, payments, A/P for companies, house cleaning management, inventory management, restaurant & room service management, mini-bar management, restaurant management, spa management, laundry and business unit management, complete finance & accounting.


Copyright 2007 Genesys Infocad Co., Ltd.